Why meeting rooms are really taking off

Meeting rooms found at airports are growing in prominence and popularity on both sides of the Atlantic, as outlined in a recent article in the New York Times, and the…

Meeting rooms found at airports are growing in prominence and popularity on both sides of the Atlantic, as outlined in a recent article in the New York Times, and the trend looks set to continue. Here’s a straightforward look at why. 

Value for money – A key reason for the emergence of airport meeting rooms as a go-to option is their value for money as a growing number of people are finding them to be extremely cost-effective. Prices vary considerably but will always be vastly lower than the cost of renting an entire office year-round to serve a similar purpose.

Convenience – Professionals across a range of industries who spend a good deal of their time travelling around a particular country or the world are prime candidates for using meeting rooms at airports. The convenience of making arrangements to meet clients or business partners not just in a destination city but actually at a specific airport is proving a significant time saver and major draw for frequent fliers.

Flexibility – Not being tethered to a particular office in a specific location gives a wide range of professionals added flexibility that can be absolutely invaluable. Meeting rooms at airports or at train stations or anywhere else for that matter, generally help broaden the scope of what can be achieved by those of us who benefit from being on the move.

Communications and mobile computing – Some of the latest business technologies have had a tangible impact on the way that companies and their workforces communicate and operate on a day-to-day basis. In many instances, these technologies result in efficiency gains and essentially mean doing the same things better but they have also opened up entirely new ways of working, communicating and collaborating. This extra potential ultimately means there aren’t many tasks left that can only be done in a traditional workplace and which cannot be done in a well-equipped meeting room.

Face-to-face contact – The benefits of the latest communications technologies can hardly be overstated from a business or otherwise professional perspective. However, there is a lot to be said too for the value of face-to-face meetings between colleagues and clients. Meeting rooms at airports and more generally provide an opportunity for collaborative partners to come together and hammer out key points the old-fashioned way. Modern technologies offer huge efficiency gains on a day-to-day basis but meeting rooms serve a very valuable purpose too when face-to-face contact is required or preferred.

Simplicity – Another reason for the growing popularity of meeting rooms at airports and elsewhere is the simplicity of the process involved in booking them. Meeting rooms can be secured at short notice and in locations right across the UK, the US and many other parts of the world. Equipped with internet access and all necessary telecoms connections, they offer a straightforward solution to meet the needs of all manner of professionals who value real flexibility in the way they operate.

Of course, there are still plenty of reasons why traditional office space remains irreplaceably useful and necessary for businesses in the UK and beyond. But the way that people work is changing and meeting rooms are meeting a very real need among modern professionals everywhere. Little wonder then that the use of meeting rooms in airports and elsewhere is taking off and could in fact be set to soar in the coming years.

Joseph Lofthouse

About Joseph Lofthouse

I'm a part-time member of the marketing team as a content executive and writer. I love to interact, in person and on paper and inject a little humour into my writing while I’m at it. Outside of work I’m involved in music, both as a performer and an audience member. I have a second life as a singer songwriter too…

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